PORTFOLIO // Long Form
College of Arts & Sciences Viewbook
The theme of University of Delaware’s College of Arts and Sciences (CAS) award-winning, first-ever viewbook, “Illuminating the Mind + Heart,” reflects the college’s impact as the intellectual and cultural heart of the university. The piece beautifully incorporates CAS’ mission, resources, and offerings, while reflecting the arts and sciences, particularly through “The Elements of Success” periodic table fold-out. The viewbook also allows for modularity, with front and back flaps on the cover, in which inserts about each academic portfolio (Arts, Humanities, Natural Sciences, and Social Sciences) can be placed.
Recovery Champions: Stories of Impact and Progress
This compelling booklet tells the stories of patients at BrightView Health, a group of over 80 centers offering local outpatient addiction treatment. Through visually stunning photography, patients’ inspirational quotes, and links to their video interviews, this piece reminds all of us how important it is to hear from and support those continuing to fight and win over substance use disorder.
Lerner College Annual Report
The University of Delaware’s Alfred Lerner College of Business & Economics implemented a new tagline I developed: “Discovery Learning. Discover Lerner.” This annual report design further emphasizes the concept of discovery by utilizing a compass rose, map elements, and nautical textures.
Department of Music Booklet/Folder
For students considering a major in music at University of Delaware, this booklet, which doubles as a folder, imparts emotion and excitement while providing information about location, facilities, programs, and organizations.
MPCS Booklet/Folder
A modern color scheme and interesting crops of instrument and performer photography create an eye-catching cover for this folder booklet for Master Players Concert Series (MPCS), an in-residence concert organization at the University of Delaware. Inside, pages feature an overview of MPCS surrounded by compelling imagery and pull quotes.
BrightView Benefits Guide
As BrightView has evolved, collateral such as their Benefits Guide needed to reflect that evolution. Though initially handled by a third-party benefits company, the layout and design became an internal project which yielded a softer and more human approach to benefits offerings.
Blue Hen Chemist Newsletter
The Department of Chemistry and Biochemistry needed a fresh design for their newsletter, which has seen over 40 issues (the “before” thumbnail, pictured above, shows an outdated, unpolished look). The new Blue Hen Chemist design is bright, modern, and reflects the cutting-edge research happening within the department.
Lerner College Viewbook
Layout and design of the University of Delaware’s Alfred Lerner College of Business & Economics viewbook, given to incoming and prospective students. Viewbook features front and back folder slots for additional information about college departments and majors.
Career Services Center Brochure
The Alfred Lerner College of Business & Economics’ Career Services Center requested a brochure/folder that could serve a dual purpose: informing students and potential corporate partners of the many advantages being involved with its two flagship programs: the Corporate Associates Program (an elite internship program) and Executive Mentors Scholars Program (giving undergraduate and graduate students the opportunity to hone their skills in preparation for successful employment by pairing them with a corporate mentor).
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“Heather led countless major projects from the ground floor to completion. Heather’s attention to detail, impressive design work, and drive to meet deadlines with high quality work make her stand out above the rest.”
// TIM WENGER, OPERATIONS MANAGER/BRAND MANAGER, WBEN/WGR/WWKB